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Author(s): | Kotler, Philip; Lee, Nancy |
Title: | Corporate Social Responsibility: Doing the Most Good for Your Company and Your Cause / Philip Kotler and Nancy Lee |
Other title: | - |
Expl. Title: | - |
Orig. Title: | - |
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Topics (ro): | economie - afaceri - responsabilitate sociala; studiu de piata social; corporatii - contributii caritabile; imagine corporatista - marketing social | Subiecte (en): | economics - business - social responsibility; social marketing; corporations - charitable contributions; corporate image - social marketing | Reviews: | Google, Amazon (UK,DE,FR), Barnes&Noble, BibNat, BCU, WorldCat, LOC |
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Existing copies:
Nr. crt. | Nr. inv. | Vol / Nr / An | Subtitle | Copy status | 1 | 13175 | / / | | In library |
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Publisher: | John Wiley & Sons, Inc. | Published in: | 2005 | Location: | New Jersey | Edition: | - | ISBN: | 0-471-47611-0 (hbk) | ISSN: | - | Position: | Jc-KOT | Decimal: | 658.4 | Language: | engleza |
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Series: | - | Subseries: | - | Bibliogr: | in note, p. 277-295 | Type: | carte | Pages: | x, 308 p. | Format: | - | Illustrations: | fig. |
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